SSRI faculty Dr. Mohammad Hossein Ghorbanli positioned digital economy as sports development's key driver, outpacing overall sports economy growth at over 20% annually .

Keynote Insights
Speaking at the first Sports Health Technologies Conference's "Digital Economy in Health" panel (hosted by Kharazmi University), Ghorbanli highlighted global sports industry's boom fueled by tech, public health awareness, international policies, e-commerce, and fan participation trends .

Emerging Trends
Eco-friendly sports products

Tech integration in sports

Personalized services/apps

E-commerce expansion

Digital Economy Defined
True value emerges not from digitizing tickets but via interactive fan platforms, pre/post-event sharing, event-side services, comprehensive apps/startups, and fitness apps (downloaded 3B+ times globally) .

Development Roadmap
Ghorbanli urged a national sports industry strategy prioritizing competitive edges in hardware/software, plus multi-ministry collaboration (Youth/Sports, Industry, Science, Presidential Science VP, Health) for comprehensive planning.